Cargill Agrees $5M Preliminary Truvia False Advertising Class Action Settlement

September 27 2013

17534s.jpg Los Angeles, CA: A $5 million proposed settlement has been agreed by Cargill Inc, potentially ending a consumer fraud class action lawsuit alleging the food manufacturer misled consumers into believing its Truvia stevia sweetener is “natural.”

According to the consumer fraud lawsuit, entitled The Truvia False Advertising Class Action Lawsuit is Martin, et al. v. Cargill Inc., Case No. 13-cv-2563, U.S. District Court of Minnesota, the main ingredients in Cargill’s Truvia stevia sweetener are “highly processed” and/or derived from GMOs.

If approved, the settlement would distribute the $5 million in settlement funds among eligible class members as cash or vouchers. Class Members will be eligible to claim a cash refund or voucher based on the amount of money they spent on Truvia products during the Class Period.

Lead plaintiffs Molly Martin and Lauren Barry asked the Court to preliminary approve the proposed settlement. Eligible class members include consumers who purchased 40-count and 80-count packages of Truvia Natural Sweetener packets, and any size of the Truvia Natural Sweetener spoonable jars and baking blends, from July 1, 2008 onwards.

A Preliminary Approval Hearing is set for October 23, 2013.

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