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$4.5M Brazilian Blowout Class Action Lawsuit Settlement Approved

This is a settlement for the Brazilian Blowout Solution lawsuit.

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Los Angeles, CA: A $4.5 million settlement in the Brazilian Blowout class action lawsuit has received final approval. The lawsuit alleged that BB failed to warn customers that its hair straightening product emit toxic formaldehyde gas, while the label states the product is "formaldehyde-free".

Specifically, the lawsuit, entitled formaldehyde gas, GIB LLC Cases, JCCP No. 4657 and in the United States District Court for the Central District of California, in a case entitled In Re Brazilian Blowout Litigation, Case No. CV 10-08452 JFW (MANx), alleged that Defendants' hair smoothing - products known as Brazilian Blowout Solution and Brazilian Blowout Acai Professional Smoothing Solution (hereinafter referred to as "Brazilian Blowout Products") contain formaldehyde and other harsh chemicals, which Defendants failed to disclose and affirmatively represented as "formaldehyde free," "contain[s] no formaldehyde," and "contain[s] no harsh chemicals," and as being "100% salon safe."

The Proposed Settlement provides, among other things, for the creation of a Gross Settlement Fund in the amount of $4,225,000, and the distribution of payments from the Settlement Fund to Class members who submit Valid Claims for monetary settlement payments.

Eligible class members may be covered by the Proposed Settlement if (1) they are a person in the United States who purchased Brazilian Blowout Products directly from GIB, LLC or one of its authorized distributors on or before June 6, 2012 ("Stylist" Class member), or (2) they are a person in the United States who underwent a treatment using Brazilian Blowout Products on or before June 6, 2012 ("Consumer" Class member).

To download claim forms and for more information on the Brazilian Blowout class action settlement, visit http://www.brazilianblowoutsettlement.com/

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