New York, NY: A $30 million settlement deal has been agreed by Procter & Gamble potentially ending a consumer fraud class action lawsuit claiming the company falsely advertised its probiotic supplement Align as “clinically proven” to promote digestive health.
The proposed deal comes after seven years of litigation and months of negotiations and would, under the terms of the deal, see P&G pay up to $15 million in cash refunds to people who bought Align, and provide $5 million to $10 million worth of other benefits, in addition to fees and court costs.
Further, Procter & Gamble has also agreed not to make the “clinically proven” claim without new, reliable supporting clinical data or a change in Align’s formula.
Should the deal receive approval, the settlement class will consist of anyone who bought Align in the US or its territories for personal use between March 1, 2009, and June 6, 2016. Each class representative could receive up to $2,500.
Specifically, the terms of the proposed deal state that each class member could receive up to $49.26 in cash refunds, including $31.76 for two purchases of Align between March 1, 2009, and October 31, 2009, the time period in which Procter & Gamble specifically advertised Align’s benefits as clinically proven. For purchases made after that date, class members may receive one refund of $17.50.
The case is Rikos, et al. v. Procter & Gamble Co., case number 1:11-cv-00226, in the U.S. District Court for the Southern District of Ohio.
If you spend $600 on a product, it must do something, unless you are an idiot. In that case you deserve a lesson learned not financial compensation.
Posted by Rose Stoddard
I purchased more then 2 in that time span.
Posted by Demetrice Gainey
I spent over $250.00 on this product I never saw any positive results.
Posted by Rosalind Rasheed
I have purchased lots of their product, how do I apply for a claim?
Posted by Pierre Belanger
Where do I go to get my money back? I can't find any information in this regard.
Posted by Doris Waters
I've purchased Aligh probiotics because I believed in the product, needless to say I didn't get the results that was claimed.
Posted by Kimberly Lewis
I brought several align probiotic supplement items to help my body in different areas. Spending over $626 for nothing. It did not do what it clinically stated it was designed for. Its sad business take people money just to get rich quick.
Posted by Matt Spikes
I purchased Aligh probiotics a few times during those dates.
Posted by Randy Fraley
They done false things I wasted over $400 dollars!!
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